UAE's PropTech sector to hit $1.6bn by 2032, says report

The United Arab Emirates' PropTech market is set to nearly double in value over the next decade, reaching an estimated AED5.95 billion by 2032 from AED2.49 billion (about $677 million) in 2025, market research firm MarkNtel Advisors projects. That growth — representing a compound annual growth rate (CAGR) of 13.28% between 2026 and 2032 — is being driven by accelerating adoption of virtual reality (VR), augmented reality (AR) and other immersive technologies across the property development lifecycle.

"The UAE has become one of the region's most exciting PropTech markets because it continues to embrace technologies that improve how real estate is designed, developed and experienced. We are seeing growing demand for immersive visualization tools that help developers, architects and homeowners identify opportunities before construction starts, ultimately saving both time and cost," said Georges Calas, CEO of Lifesize Plans Dubai.

Context and drivers

MarkNtel Advisors highlights a combination of factors underpinning the forecasted expansion: growing smart city initiatives, sustained investment in digital infrastructure and rising demand for technologies that increase efficiency in property development, sales and asset management. Developers are adopting VR and AR to visualize projects more accurately, improve collaboration between stakeholders and reduce costly design revisions by spotting issues before ground is broken.

• Market size: AED2.49 billion in 2025 (approx. $677 million).
• Projected size: AED5.95 billion by 2032.
• Forecast CAGR: 13.28% between 2026 and 2032.
• Local operations: Lifesize Plans Dubai established UAE operations in 2023.

Companies such as Lifesize Plans Dubai — an Australian provider of life-sized architectural projections and immersive visualisation technology — say they are witnessing clear demand for full-scale projection and VR/AR experiences that allow clients to walk through projects at a true 1:1 scale. The firm combines full-scale architectural plan projections with VR and AR, enabling stakeholders to engage with designs physically before construction commences and to make informed decisions earlier in the process.

Immersive visualisation is also being positioned as a means to reduce project risk and improve customer engagement. By enabling buyers, architects and developers to experience properties and layouts before construction starts, VR and AR can help identify design improvements early, reduce the need for later change orders and strengthen communication among project teams and clients.

Outlook

With sustained investment in large-scale real estate projects and continued emphasis on digital transformation across the built environment, the UAE's PropTech sector is expected to remain on a strong growth trajectory. As immersive technologies become more embedded in planning, sales and asset management workflows, VR and AR are likely to play a central role in shaping how developments are designed and delivered in the coming decade.