UAE Fintech: Why the Emirates Lead Startup Growth Today
The UAE hosts 1,600+ fintechs and has attracted about $6.5B, with policy, market access and talent drawing founders; P.K. Gulati (founder of Smart Start Fund) argues the UAE is currently the best place to build fintechs.

The United Arab Emirates now hosts more than 1,600 fintech companies, has attracted roughly $6.5 billion in funding, and has held the largest share of startup capital in the MENA region for four consecutive years. That combination of scale, capital and investor focus has made the UAE a focal point for founders and investors worldwide — and, according to P.K. Gulati, the Emirates are not merely competitive, they are the best place to build a fintech today.
“Well, I'm not biased, but it is the best place,” Gulati said. “First, we sit at the cusp of almost 3 to 4 billion people around us, all accessible from the UAE. On top of that, you have an exceptionally diverse and talented workforce.”
P.K. Gulati speaks from multiple roles in the ecosystem: he is a Member of the Board of Advisors at MFTA, founder of Smart Start Fund, and an advisor to the Dubai Future Foundation and Hub71. In a recent conversation with host Raghda Ibraheem on the Capital Markets programme, Gulati outlined the practical and policy drivers behind the UAE’s fintech momentum.
- Market access: Gulati emphasised geographic reach, noting the UAE’s position “at the cusp of almost 3 to 4 billion people” and its role as a gateway to regional markets.
- Talent and diversity: He highlighted the country’s cosmopolitan workforce — “Almost every nationality is welcome here and can come and live here long term” — which attracts founders and teams who relocate to build enterprises locally.
- Speed of government action: Gulati argued the decisive advantage is rapid public-sector decision-making: “The decision-making and reaction process is exceptionally short… That pathway from thought to action is very short,” he said, citing initiatives such as the recent Agentic AI push as examples of unusually fast implementation.
Gulati also addressed regulatory complexity. The UAE’s fintech landscape is divided across multiple frameworks — Abu Dhabi Global Market (ADGM), the Dubai Financial Services Authority (DFSA) and the Central Bank — which can create overlap. “When you do things for the first time, regulation follows,” he said, but added that the system is improving: “Over the last year I've seen a major amount of trimming happen, with overlaps reduced significantly.”
Comparing the UAE with global fintech hubs such as New York, London and Singapore, Gulati pointed to quality of life as a differentiator. “Most of them said they loved the place when they visited. Their families loved it,” he said, arguing that founders relocate not for subsidies but because the environment suits families and long-term life beyond work.
His advice to founders sitting outside the region was blunt and practical: “Buy a ticket. Come here. You will not understand the depth of what is possible until you come and spend time in the ecosystem.” Gulati noted that many of the UAE’s largest fintech successes were built by founders who initially arrived from abroad, and urged would-be founders to experience the market firsthand — quipping that “Summers are cheaper in Dubai. But it's also very hot!”
With significant funding already deployed, a deep and mobile talent pool, and ongoing regulatory streamlining, the UAE’s fintech proposition combines tangible market access with a lifestyle argument that, according to Gulati, continues to draw founders and investors in equal measure.
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