Branded Entertainment Executives Anthony Damianakis, Pete Fergusson Launch Dubai-Based Startup IPX to Connect Brands With Content (EXCLUSIVE)
Anthony Damianakis and Pete Fergusson launched Dubai-based IPX, a data-driven global marketplace to connect brands with creators, producers, broadcasters and streamers to develop premium content and ownable IP. The startup launched Feb. 16, 2026 with early backing from industry figures and offices in Dubai, London and Sydney.
