Moroccan-Senegalese Startup Weego Closes $1.1M To Accelerate Digital Transport Infrastructure

Weego, a Moroccan-Senegalese mobility startup, raised $1.1 million led by Azur Innovation Fund to expand its multimodal transport platform across Morocco and prepare regional expansion. The funding will be used to strengthen technical teams, accelerate B2B sales and develop data integrations.

Moroccan-Senegalese mobility startup Weego announced it has closed a $1.1 million funding round led by Azur Innovation Fund to accelerate the rollout of its multimodal transport platform in Morocco and kickstart expansion across Africa, Europe and the Middle East. Founded by Saad Jittou and Mor Niane, the company says the capital will be used to strengthen technical teams, develop data integration capabilities, expand deployments to several Moroccan cities, accelerate B2B customer acquisition and prepare for regional expansion.

“Transportation is the primary obstacle to economic activity in our cities. By 2030, our metropolitan areas will have to manage unprecedented passenger flows. At Weego, we are building the technological layer that connects existing infrastructure to make it more efficient. This funding enables us to accelerate this vision in Morocco and begin our regional expansion,” said Saad Jittou, CEO and co‑founder of Weego.

Platform and market context

Weego positions itself as a single digital entry point linking buses, trams, taxis and private transport services so users can plan and track trips in real time on a unified interface. The startup argues that urban congestion is a key economic constraint in major African cities as authorities and operators head toward 2030 mobility targets, and that a unified digital layer can make public transport as simple and predictable as using a private car.

Beyond consumer-facing services, Weego is pushing into the B2B segment. The company helps employers optimise employee transportation to reduce logistics costs and carbon footprint while improving punctuality and employee comfort — a value proposition aimed at corporates managing daily commuter flows and logistics challenges.

Investor rationale and use of proceeds

Azur Innovation Fund framed the investment as a strategic bet on smart-city infrastructure and Moroccan innovation with regional potential. “Weego’s approach addresses a critical need: the unification of transport modes. By investing in this solution, we are supporting a Moroccan innovation capable of becoming a regional standard and meeting the modernization requirements of our African cities,” said Adnane Filali, Managing Partner at Azur Innovation Fund.

  • Strengthen the technical teams
  • Develop data integration capabilities
  • Expand the deployment to several Moroccan cities
  • Accelerate B2B customer acquisition
  • Prepare for regional expansion

Outlook

With $1.1 million in fresh capital, Weego aims to deepen its footprint in Morocco as a base of excellence and to replicate its multimodal model in markets across Africa, Europe and the Middle East where similar urban transport challenges persist. The company’s immediate priorities include accelerating integrations with existing transport operators, scaling B2B sales to employers and demonstrating measurable gains in passenger flow management ahead of broader regional rollouts.