Riyadh, Saudi Arabia — October 2025 — KLIQ, a Saudi-based artificial-intelligence-powered influencer marketing platform, has announced the close of its $2.25 million seed funding round. The round was led by Sanabil Venture Studio, in partnership with Stryber, to support product development and regional expansion.
Founded in 2025 by Asma’a Al-Maraghi and Badr Al-Malluh, KLIQ enables brands and agencies to discover and collaborate with content creators through a data-driven, AI-powered platform. The company’s solution covers the entire influencer-marketing workflow, including creator discovery, campaign management, payments, and performance analytics.
“This investment is a monumental step for KLIQ, empowering us to further democratise influencer marketing and build a future where authentic connections drive meaningful brand interactions and sustainable growth,” said Asma’a Al-Maraghi, Co-Founder and CEO of KLIQ. “Our platform is designed to make influencer marketing effective and data-driven, ensuring every brand’s voice reaches the right people and content creators are fairly compensated for their talent.”
— Source: Crowdfund Insider, October 2025
Sanabil Venture Studio — backed by Saudi Arabia’s Public Investment Fund (PIF) — led the round alongside Stryber, a corporate venture builder with operations across Europe and the Middle East.
According to coverage by Wamda and Waya Media, KLIQ’s approach aligns with the Vision 2030 objectives of digital transformation, innovation, and talent development in Saudi Arabia’s growing digital economy.
About KLIQ
KLIQ is an AI-powered influencer marketing platform that connects brands with creators, streamlining every step of campaign execution — from discovery to contracting and performance reporting. By leveraging machine learning and predictive analytics, KLIQ helps brands optimise ROI while supporting fair, transparent collaborations for creators.
Market Context
Saudi Arabia’s digital advertising and creator economy are expanding rapidly, driven by Vision 2030’s focus on digital transformation and local talent. Influencer marketing in the MENA region is projected to surpass $1 billion by 2026, as brands increasingly adopt performance-based collaborations powered by data and technology.
Our Take (StartupsMENA Editorial)
KLIQ represents a new wave of Saudi startups blending AI, automation, and the creator economy. While many regional players focus on influencer discovery or campaign outsourcing, KLIQ’s end-to-end automation and intelligence layer make it stand out as a true SaaS platform built for scale.
With institutional support from Sanabil Venture Studio and Stryber, KLIQ has both the technical ambition and strategic backing to become a regional category leader in marketing technology — and a strong example of Saudi Arabia’s growing AI startup ecosystem.|
